Advertising, Semiotics and Strategic Brand Management
In Olatunji R Laninhun Eds Dimensions Of Advertising Theory And Practice In Africa published 2013 via Dakar, Senegal: Amalon Publishing
DOI:
https://doi.org/10.60787/32FG-2B13Keywords:
Advertising, Semiotics, Strategic, Brand, ManagementAbstract
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Published
2013-09-01
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This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.
How to Cite
Ekeanyanwu, N., & Okorie, N. (2013). Advertising, Semiotics and Strategic Brand Management: In Olatunji R Laninhun Eds Dimensions Of Advertising Theory And Practice In Africa published 2013 via Dakar, Senegal: Amalon Publishing. Afrischolar Discovery Repository (Annex). https://doi.org/10.60787/32FG-2B13
